Let’s be real quitting nicotine is tough. Whether it’s vapes, cigarettes, or both, breaking the habit can feel overwhelming, especially without the right tools.
2.6 million Australians still smoke tobacco daily, with many reporting they want to quit but struggle with cravings and habit loops.
(Source: Australian Bureau of Statistics, 2023)
At Breathe O’Clock, we’re not here to judge. We’re here to help and we have helped many beat the habit through replacement therapy.
We’ve designed natural, everyday tools that make it easier to let go of old habits and create better ones one breath at a time.
Why Cold Turkey Can Work
(If You Set Yourself Up for Success)
Some people try quitting gradually. Others go cold turkey.
Either way, success often comes down to support. Not just from people — but from routines, habits, and things that keep your hands and mind busy when cravings strike.
Over 50% of daily vapers in Australia are aged 18–29, with most citing stress relief and habit as key reasons.
(Source: Australian Institute of Health and Welfare, 2023)
That’s where our Breathing Necklace and Mullein Gummies come in.
The Breathing Necklace: Calm the Urge, One Breath at a Time
This simple tool is designed to help you slow down your breathing when stress or cravings hit.
3 in 4 people who attempt to quit smoking relapse within the first week, often due to triggers, stress, or lack of habit support.
(Source: Quit Victoria)
Instead of reaching for a vape or cigarette, breathe out through the necklace slowly. This helps you feel more in control and can take the edge off.
It’s also:
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A natural way to create space between thought and action
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Pocket-sized and discreet
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A helpful habit tool to use throughout the day especially during those tricky moments like after meals or when you're bored
It takes the average person 66 days to form a new habit — but the first 21 days are the most critical for rewiring the brain.
(Source: European Journal of Social Psychology)
Mullein Gummies: Support Your Lungs, Naturally
Quitting is one part of the journey. Feeling better is the next.
Our Mullein Lung Support Gummies are crafted with mullein leaf a traditional herb used in wellness routines to support the lungs and throat.
Mullein has been traditionally used in herbal practices for centuries to support the lungs and throat. While not a medicine, it's a popular choice in wellness routines post-smoking.
(Source: Herbal Medicine: Biomolecular and Clinical Aspects, 2nd edition)
Many people say they feel clearer and lighter when they take mullein as part of their daily routine — especially after quitting vapes or smokes.
Our gummies:
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Support a calming wellness ritual
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Include natural ingredients to help you feel balanced
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Taste great and make healthy habits easier to stick with
Your Quit Kit: The Breathe O’Clock Method
You don’t need another crutch. You need a reset.
Here’s how people use our tools together:
🕒 Step 1: Reach for the Breathing Necklace when a craving hits
🍬 Step 2: Enjoy 1–2 Mullein Gummies daily as part of your wellness routine
💭 Step 3: Repeat. Build a simple habit that works with your body, not against it
Final Thought
Quitting isn’t just about stopping. It’s about reclaiming your breath, your energy, and your peace of mind.
If you’re ready to make a shift not just away from nicotine, but towards something better we’re here with you every step of the way. Let’s take that first breath, together.